New Product Development

Leading the way in end-to-end New Product Development for businesses with a passion for food and drink.

Delivered in partnership with Good Sense Research, this joined up service is designed to re-energise existing products, bring brand-new products to market, or launch existing products in new markets.


Core Services

Together, we create disruptive products, driven by powerful consumer insights and marketing

Market Research
Good Sense Research are proven experts in quantitative and qualitative research technologies. Taking a fully bespoke research approach, they serve consumer insight to drive the product development process. Find out more
Product Innovation & Development
Looking for inspiration? Access a team of innovation strategists, development chefs, product developers and researchers to provide creative solutions based on the findings.
Brand Strategy & Design
Branding is crucial to the success of any new product. Our specialist team of strategists and creatives build brand identity to connect with your target audience, all based on extensive market insight.
Marketing Strategy & Activation
With specialist teams across Creative, Web, Performance Marketing, Content and in-house Photography & Video services, we have the combined talents to successfully take your products to market. Click to explore marketing services.

The Finest Brands

A tasty selection of our combined client base.


Central locations

Our facilities are within easy reach across the UK. Home to expert teams in brand, marketing and packaging, they’re fully equipped for primary research, product testing and development tailored to your unique requirements.


Start your project

Let’s talk...

hello@shoot-the-moon.com 0161 205 3311

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